Saturday, September 4, 2010

Sony Ericsson Reveals the New Revolutionary Transparent Screen (kiKi) “Xperia Pureness” Phone

Thursday, September 3, 2009, 17:56
This news item was posted in Mobile Phone News, Sony Ericsson category and has 9 Comments so far.

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Today at a business update meeting, Sony Ericsson showed the new Xperia Pureness, a simple design phone which brings together beautiful craftsmanship and the concept of “talk, text, time – a holiday from technology”.  The Xperia™ Pureness will be officially launched in November 2009 through selected retail distribution channels in key cities around the world.

The handset was shown to media attending an event to launch Sony Ericsson’s new brand direction where the company also confirmed its alignment under the Sony make.believe brand message.

Xperia™ Pureness approaches the mobile phone as a work of art rather than technology.  The company’s designers aimed to sculpt an object of design that reflected the purity of water and a sense of calmness when not in use. More details on Xperia™ Pureness will be available when the phone launches in November 2009.

Watch The demo Video Below:

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9 Responses to “Sony Ericsson Reveals the New Revolutionary Transparent Screen (kiKi) “Xperia Pureness” Phone”

  1. First Live Pics of the Sony Ericsson “Xperia Pure”, transparent Screen Wonderfulness! | IXPLORA - Mobile Phone News and General Tech News and Discussion said on Friday, September 4, 2009, 1:29

    [...] Ericsson earlier yesterday finally announced the “Xperia Pure” previously know as codename “Kiki”, now the folks over on areamobile have the first [...]

  2. Sony Ericsson Xperia Pureness Advert Video | IXPLORA - Mobile Phone News and General Tech News and Discussion said on Friday, September 4, 2009, 16:03

    [...] Sony Ericsson » Sony Ericsson Xperia Pureness Advert Video Here is the Awesome Ad video for Sony Ericsson Xperia Pureness phone announced [...]

  3. Sony Ericsson ‘Pureness’ Will go straight to Retail and Sell for £530 | IXPLORA - Mobile Phone News and General Tech News and Discussion said on Tuesday, September 15, 2009, 4:32

    [...] Will go straight to Retail and Sell for £530 Sony Ericsson is launching the Xperia Pureness, its £530 mobile phone, through retailers, the first time the manufacturer has launched a phone [...]

  4. Live hands on video: Sony Ericsson Xperia Pureness | IXPLORA - Mobile Phone News and General Tech News and Discussion said on Tuesday, September 22, 2009, 2:13

    [...] Here is one of the first live hands on video of the new super-cool Sony Ericsson Pureness [...]

  5. Sony Ericsson Xperia Pureness Specs Revealed | IXPLORA - Mobile Phone News and General Tech News and Discussion said on Tuesday, November 10, 2009, 11:43

    [...] details of the Xperia Pureness have been hard to come-by until now, but the full spec-list is now live for all to see on the [...]

  6. Sony Ericsson Xperia Pureness to Launch at Selfridges London Next Week | IXPLORA - Mobile Phone News and General Tech News and Discussion said on Thursday, November 19, 2009, 0:57

    [...] high-design Xperia Pureness goes on sale at Selfridges next Tuesday, and it’s the concept phone to beat all concept [...]

  7. Sony Ericsson Xperia Pureness 2 Already in the Works | IXPLORA - Mobile Phone News and General Tech News and Discussion said on Wednesday, November 25, 2009, 13:44

    [...] Sony Ericsson Xperia Pureness 2 Already in the Works Sony Ericsson’s already working on a followup to the Xperia Pureness. The designer of the original handset, Daniel Mauritzson, says that the second version of the [...]

  8. Sony Ericsson Xperia Pureness finally gets US Release | IXPLORA - Mobile Phone News and General Tech News and Discussion said on Wednesday, December 16, 2009, 16:13

    [...] Ericsson has released the Xperia Pureness via a well-known retailer in the US for the handsome sum of $990. Availability in the US is via the [...]

  9. Sony Ericsson Xperia Pureness Rip-Off Copy the Somy X5 | IXPLORA - Mobile Phone News and General Tech News and Discussion said on Monday, February 1, 2010, 23:47

    [...] News » Sony Ericsson Xperia Pureness Rip-Off Copy the Somy X5 We were very impressed when Sony Ericsson’s Xperia Pureness made its debut. But to some Shanzhai makers in Shenzhen China, the transparent screen the Xperia Pureness gets is [...]

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